Sports Marketing

Social Media

FIFA World Cup 2026 Sparks Fan Momentum in the UAE

ArabAd's staff 2 Jun, 2026

News

John Hewitt Joins Phygital International Ahead of Games of the Future Abu Dhabi

28 Oct, 2025

News

Esports’ Biggest Fans Aren’t Where You’d Expect

Gaya Salam 27 Oct, 2025

In Brief

MMS Sports Connects Brands with Regional Sports Enthusiasts

6 May, 2025

News

Publicis Groupe ME creates new Sports & Commercial Investment role, appoints John Nolan to lead

Haytham Khalil 20 Mar, 2025

Branding

adidas reinvents its brand message with ‘You Got This’

Rebecca Isaac 1 Mar, 2025

In Brief

Manchester City signs Publicis Sapient as official digital business partner

ArabAd's staff 22 Feb, 2025

In Brief

Footballco launches Middle East HQ in Riyadh; DMS to handle its media sales

10 Dec, 2024

In Brief

Ian Mathie named MD of sports and entertainment agency CSM in Saudi Arabia

ArabAd's staff 26 Nov, 2024

Art & Design

An exciting collaboration between adidas Arabia and earth artist David Popa

ArabAd's staff 26 Nov, 2024

In Brief

GymNation and The Media Connector launch GymNation Media Network

ArabAd's staff 26 Nov, 2024

Tech/Digital/AI

Saudi is Big on Football: over five million related inquiries made to Alexa in KSA in 2024

ArabAd's staff 26 Nov, 2024

In Brief

M&C Saatchi Sport & Entertainment expands footprint to the UAE

ArabAd's staff 7 Nov, 2024

In Brief

In collaboration with Them Again, adidas bring fitness to key communities across Dubai via its Dropset Gym truck

ArabAd's staff 7 Nov, 2024

Advertising

PUMA and M&C Saatchi ME celebrate the heart and soul of street cricket through ‘Play The City’ initiative

ArabAd's staff 14 Oct, 2024