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In Brief

News
Advertising
Tech/Digital/AI
Media
Production
Events
Branding
Marketing
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POV
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Can brands learn from Gen Z? PepsiCo's Youth Impact Studio says yes Image

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Can brands learn from Gen Z? PepsiCo's Youth Impact Studio says yes

Gaya Salam 7 Jul, 2026

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About ArabAd

Launched in 1986, ArabAd is the first and oldest advertising and communications magazine catering to the MENA region.

Distinguished in its coverage of advertising, marketing, branding and everything in-between, ArabAd maintains a watchful eye on the pulse of this industry to bring the latest and greatest from the communication world.

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