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Marketing

Magna Marketing aims to revolutionize the digital marketing landscape across UAE & Europe Image

In Brief

Magna Marketing aims to revolutionize the digital marketing landscape across UAE & Europe

ArabAd's staff 24 Jun, 2024

Marketing, Healthcare, and Finance emerged as top industries hiring MENA fresh grads in 2024 Image

In Brief

Marketing, Healthcare, and Finance emerged as top industries hiring MENA fresh grads in 2024

Roger Halaby: 'My strategy is to increase sales' Image

Free Talk

Roger Halaby: 'My strategy is to increase sales'

General Motors MEA appoints new CMO Image

In Brief

General Motors MEA appoints new CMO

ArabAd's staff 12 Jun, 2024

Landmark Group, K-Lynn, Publicis Groupe, Leo Burnett, Joe Public dominate Effie Index regional rankings Image

In Brief

Landmark Group, K-Lynn, Publicis Groupe, Leo Burnett, Joe Public dominate Effie Index regional rankings

WARC highlights e-commerce trends in 'The Future of Digital Commerce' 2024 report Image

Tech/Digital/AI

WARC highlights e-commerce trends in 'The Future of Digital Commerce' 2024 report

InsightLab ME, a new market research company launches in the region Image

In Brief

InsightLab ME, a new market research company launches in the region

Data Clean Rooms – The Key to Collaborating on Marketing Analytics in a Privacy-First World Image

Tech/Digital/AI

Data Clean Rooms – The Key to Collaborating on Marketing Analytics in a Privacy-First World

Paul Wright, AppsFlyer 20 May, 2024

UAE Brands are prioritising AI but lack the right execution skills Image

In Brief

UAE Brands are prioritising AI but lack the right execution skills

AI-powered digital marketing platform, Grower, is launched Image

In Brief

AI-powered digital marketing platform, Grower, is launched

In Brief

Unilever named Creative Marketer of the Year at Cannes Lions 2024

TikTok boosts overall business impact for Kraft Foods in Saudi Arabia Image

In Brief

TikTok boosts overall business impact for Kraft Foods in Saudi Arabia

In Brief

New study from Snapchat and MCN finds that authentic connections elevate influencer trust and drive brand engagement

Marketing needs new superheroes: CMO Barometer 2024 Results Image

In Brief

Marketing needs new superheroes: CMO Barometer 2024 Results

MCN launches influencer marketing practice for MENAT clients Image

In Brief

MCN launches influencer marketing practice for MENAT clients