Youth

Events

Can brands learn from Gen Z? PepsiCo's Youth Impact Studio says yes

Gaya Salam 7 Jul, 2026

News

Publicis Groupe and Snapchat Launch 'Youth Studio' across the GCC to Decode Gen ZAlpha

21 Oct, 2025

Advertising

PUMA Brings Back Its Icons to the Middle East

Gaya Salam 30 Sep, 2025

In Brief

Young Saudi influencer Rateel Alshehri is redefining what it means to be a youth leader

ArabAd's staff 13 Mar, 2025

Free Talk

Why co-creation has become essential for brands targeting Gen Z

Ahmed Abd El-Moneim, Eyedias 18 Nov, 2024

In Brief

42 Abu Dhabi's first Entrepreneurship Week geared to shape a future-ready workforce

ArabAd's staff 18 Nov, 2024

In Brief

Tawazun, Bayanat and Endless Studios launch a competition for tomorrow’s game changers

27 May, 2024

In Brief

TikTok, INJAZ Al Arab and INJAZ Saudi to inspire Saudi youth with key employability skills

6 Mar, 2024

In Brief

Majid Al Futtaim challenges AUD students to imagine Dubai in the future through an AI-led competition

13 Feb, 2024

In Brief

Athar Festival to host six Young Talent Academies

30 Oct, 2023

In Brief

Snap puts in place new measures to guide youth towards safer online experiences

11 Sep, 2023

Tech/Digital/AI

Will advertising’s glorification of AI ruin GenZ’s mental health?

17 Aug, 2023

In Brief

Wunderman Thompson's latest research finds that consumers want brands to wow them

25 May, 2023

In Brief

New research by Sila Insights examines the changing lifestyle priorities of Gen Z and millennials during Ramadan

12 Apr, 2023

In Brief

VICE Media Group unveils 'The State of Arab Youth' survey

3 Apr, 2023