At the 2023 Advertising Week held in New York last week, AnNahar newspaper and IMPACT BBDO were presented with the esteemed Brave Brands Award. This honour, selected by The ANDY Awards Jury, is given annually by the Advertising Club of New York to brands who with their agency partners “fearlessly...
Manara Global, a Dubai-based strategic communication agency, embarks on its next phase of growth as the agency announces its expansion within the UAE with a new hub located in Masdar City, Abu Dhabi. Positioned in the heart of this sustainable urban community, the new hub in Masdar City offers an...
After 13 years at PHD as Digital Director for Abu Dhabi and grew to lead as CEO for MENA, Luca Allam has announced his decision to step down and explore new career opportunities. Karen Doumet and Daniel Shepherd, two pillars of PHD’s success to date, will both step into a Co-Managing...
Al Arabiya Network, the Arab world’s renowned media outlet, has launched Al Arabiya Business, a brand-new service dedicated to news and updates from the world of business, finance and more. The launch of Al Arabiya Business comes in response to the growing demand for comprehensive and real-time coverage surrounding increasing...
Publicis Media Middle East, the media vertical of Publicis Groupe Middle East, has appointed Mazen Mroueh as Head of Performance Product and Operations. Mazen’s role is said to be pivotal in fostering innovation, driving operational transformation, and elevating the Groupe’s media offering to new heights in line with the refreshed...
The New York Festivals 2024 NYF Health Awards, celebrating excellence in Healthcare, Wellness and Pharmaceutical advertising, is now open for entries. For 2024, New York Festivals Health Awards will once again hold live, face-to-face Executive Jury sessions in New York City with two separate Executive Juries who will judge Health &...
The Type Directors Club, the global typography organization, has announced the global jury for the prestigious TDC70 competition. The jury includes Nada Abdallah, designer and assistant professor of Visual Communications at College of Fine Arts and Design, University of Sharjah, based in Sharjah, UAE. She is also the founder of...
Ensuring enough flexibility to manage work around life is considered one of the most important actions for organizations that are serious about nurturing an environment where more women leaders can rise to fulfil their potential. This was one of the key findings at a mixed-gender event by The Marketing Society...
Mobmio (part of Mitgo), a mobile performance network, is entering a strategic partnership with Adjust, a measurement and analytics company trusted by marketers to measure and grow their apps across mobile, web, CTV, PC & console, and beyond. With the substantial growth in mobile app usage across the Middle East...
Havas Red Middle East, the micronetwork of borderless merged media agencies, has launched Peaks, a multichannel executive branding service designed to help C-suite executives develop a personal brand that's authentic, compelling, and aligned with their corporate identity. Offered to brands across UAE, Saudi Arabia and Oman, the mission of Peaks...
Raja Trad, the Lebanese advertising industry veteran and former Executive Chairman of Publicis Groupe Middle East, was honoured with a Life Achievement Award at the MENA Digital Awards last night. Affectionately called ‘The Gentleman’ by those who knew him, Raja is recognised as one of the pioneering figures who has...
Saudi Ad School (SAS) has joined Athar Saudi Festival of Creativity, the new platform for advertising and marketing professionals, aspiring creative talents, and all those with an interest in the future of Saudi Arabia’s creative field, as its Educational Partner. Set to take place from 13–16 November 2023, the inaugural...
Core42 has partnered with Publicis Groupe Middle East to further enhance its Jais Arabic large language model (LLM) and increase its ability to generate content that is specifically suitable for the marketing and communications industry. The new partnership was signed by Andrew Jackson, Executive Vice President and Chief AI...
Snapchat, in collaboration with the Ministry of Culture and the Saudi Fashion Commission, presents TASAWAR, an avant-garde augmented reality (AR) exhibition that pushes the boundaries of fashion and creativity through technology. Taking place during Riyadh Fashion Week, TASAWAR takes place from October 21 to 24 at the King Abdullah Financial District...
From 2nd to 20th October, people were invited to vote for their favorite tourism film in the CIFFT “People’s Choice” Award. After garnering an impressive 51.799 votes from 61 countries, the Portuguese production “Monção Deixa Marca”, from Municipality of Monção, has been elected the World’s Best Tourism Film by people’s...
