Getty Images, a world leader in visual communications, and APO Group, a media relations consultancy and press release distribution service, have announced a wide-reaching collaboration to promote integrated text, photo and video solutions to organizations operating across Africa and the Middle East. The two companies put pen to paper at...
Airbus has launched a global campaign celebrating the company’s 50 year anniversary, showcasing key moments of pioneering progress throughout the past five decades.The campaign begins today by marking 50 years since the French Minister of Transport, Jean Chamant and the German Minister of Economic Affairs, Karl Schiller, signed an agreement...
Pikasso has entered the Armenian market under the name of Pikasso OOH LLC and launched its activity with the acquisition of the inventory of locations of Arabella. The inventory is composed of Large Formats: Unipoles, Rooftops, and Billboards, all of them located in prime locations in Yerevan.Yerevan is the administrative...
Agence France-Presse has appointed Sylvain Estibal to the post of regional director for the Middle East and North Africa (MENA). This is the first time a journalist from the image side has been chosen to head one of the Agency’s seven regions.A former photo director for Latin America and then...
This year marks 22 years since Roger Sahyoun, veteran ad man, first launched AGA (Arabian Gulf Advertising) that would later evolve into The Network Communication Group, one of the leading communication agencies in the region. While the agency is looking back at its history, rich with achievements, the focus of...
Award-winning creative leader Liz Taylor will join Leo Burnett Worldwide as chief creative officer. Starting July 8, she will sit at the agency's Chicago headquarters leading the creative direction of the global agency network. Taylor will work alongside the network's creative leadership team to help build the agency's offering and...
Abaad won the Campaigner Award in the 2019 United Nations Sustainable Development Goals Action Award for #Undress522, spearheaded by Leo Burnett Beirut.The agency’s campaign was recognized as the most impactful and innovative communications campaign. Indeed, it was one provocative national campaign that led to the repeal of Article 522 of...
For the 10th consecutive year, Arabnet Beirut, the longest running digital conference in the MENA region, will gather senior government officials, entrepreneurs, Lebanon’s largest corporations to discuss the latest trends in digital business and innovation.Held under the High Patronage of the President of the Republic of Lebanon, General Michel Aoun,...
65 top TBWA leaders from across 18 countries met in the Lebanese capital on May 7, to share their practices and learnings Global Advertising Agency of the Year TBWA recently held its EMEA regional meeting in Beirut, bringing together 65 top leaders from across 18 countries who shared their experiences,...
GroupM, WPP’s global media investment group, has named Ravi Rao CEO at GroupM MENA (Middle East North Africa).Previously, CEO at Mindshare MENA, Rao has 30 years’ market experience and 11 years within the GroupM network. He replaces Filip Jabbour, who was appointed in 2015 when GroupM launched in the region...
Publicis Groupe has launched Digitas, the connected marketing agency, in the Middle East. The agency will provide brands in the Middle East with access to their diverse expertise across data, strategy, creative, media, and technology all under one roof.Based in Dubai, the 50 person team will service existing clients including...
Omnicom Media Group (OMG), the media services division of Omnicom Group Inc., has named Philippa Brown CEO of PHD Worldwide. Brown, who joins PHD from her role as CEO of Omnicom Media Group UK, succeeds Mike Cooper, who was recently named Group CEO, Omnicom Media Group APAC and EMEA.Since joining...
Ahmad Itani, Founder and CEO of Cicero & Bernay Public Relations (C&B), has been selected to be the Vice Chairman of PRCA MENA, the leading PR association for the MENA region with a network covering PR and communication across 13 countries.PRCA MENA was launched in 2016 with the aim of...
Influencers, content creators and media personalities gathered up in Beirut on April 28 for the live finale of Sadeem, the Arab World’s biggest digital competition and social media series, to celebrate inspiring up-and-coming content creators from the region.After pulling through a number of creative challenges throughout the different stages of...
Mashreq Bank has appointed TBWARAAD as their creative agency of record in the Middle East region.TBWARAAD, part of Omnicom Group Inc., will work closely with Mashreq’s in-house marketing and communications team to strengthen the bank’s position as the region’s most progressive and innovative community-focused bank.Sridhar Iyer, Head of Marketing and...
