The Dubai Lynx International Festival of Creativity has partnered with Snapchat once again to launch an exciting competition. Following the success of last year’s competition, Snapchat for Good invites the region’s creatives to utilise the power of Snapchat’s latest augmented reality (AR) capabilities for a social purpose.The brief is provided...
PwC’s 23rd Annual CEO Survey - Middle East reveals that regional CEOs, despite recognising an increase in geopolitical and economic uncertainty, remain confident in their own growth prospects and are focused on driving efficiencies, upskilling their people and seeking new markets for opportunities.The survey found that nine out of ten...
Fuelled by the rapid growth of the Middle East and North Africa (MENA) region’s National champion companies, the Public Relations (PR) industry in MENA is set to leapfrog in value to double its current size of $1billion by 2030, was the key take out from the PRovoke MENA Summit 2020,...
Houbara Communications launches in Dubai today, marking the entry of the first new independent communications agency of 2020 in the emirate.Houbara Communications is the culmination of months of planning following CEO Loretta Ahmed’s acquisition of Grayling Dubai from its parent company Huntsworth plc in 2019, one of the most talked...
Lebanon’s English-language newspaper The Daily Star has announced today the temporary suspension of its print edition due to the financial challenges facing the Lebanese press, which have been exacerbated by the deterioration of the economic situation in the country.The Daily Star’s website and social media platforms will remain operational, and...
ADFEST, Asia's most celebrated regional creative festival, has announced that due to the global emergency caused by the rapid spread of Coronavirus, the intended festival scheduled between 18-21 March 2020 in Pattaya will be postponed until later this year."It is a difficult decision, but it is our responsibility to consider...
Parisian production company in Finé, Quad group's newest division centered on the visual representation of luxury products and accessories, partners up with New York / LA creative studio Good Company and expands to the US market."Good Company, a household name in the world of music and fashion, was the perfect partner for us....
ADFEST has confirmed that Suthisak Sucharittanonta (BBDO Bangkok), Michael Ritchie (Revolver/Will O’Rourke, Sydney) and Kalpesh Patankar (VMLY&R MENA) are joining ADFEST 2020 as Jury Presidents. Sucharittanonta will oversee the Audio Lotus, Film Lotus, Outdoor Lotus and Press Lotus categories; Ritchie will oversee the Film Craft Lotus and New Director categories;...
On April 15-17, the city of Minsk will host the XIIth International advertising and marketing festival, White Square – one of the largest creative festivals of European communications industry that annually indicates the most promising newest creative ideas and projects in international advertising executed over the recent year.The established White...
PRCO Dubai has been appointed as the GCC public relations consultants and representatives for The Towers of the Waldorf Astoria in New York. The campaign will see PRCO Dubai lead a campaign across the GCC region.A global icon, The Waldorf Astoria New York occupies a full city block between a...
Surkus, a multi-sided experiential marketing platform offering members exclusive access to paid events and offers in exchange for engagement, has made significant strides in providing growth and exposure opportunities to SMEs in the UAE that fit the needs of a new era of marketing. Since launching its MENA operations in...
If you’re a post-secondary student based in the Asia Pacific and Middle East, don’t miss the chance to be part of ADFEST’s first-ever Lotus Seeds program, powered by McCann Worldgroup in partnership with Coca-Cola.To be selected as a finalist, you’ll need to crack the following brief and submit your concept...
Milli Midwood has been appointed as the Editor-in-Chief of Cosmopolitan Middle East. She assumes the role immediately. Her editorial experience spans across OK! Magazine, Stylist, Grazia and most recently as the editorial head across digital strategy and platforms of Harper’s Bazaar Arabia for the last three years.“Cosmopolitan is one of...
Derya Matraş has been appointed as Regional Director of Facebook in the Middle East, Africa and Turkey.In this role, Derya will lead Facebook to serve businesses and communities and to grow the company’s economic and social impact across the region.“The fast-growing Middle East, Africa and Turkey region is an important...
Emakina Group strengthens its position in the GCC region with the acquisition of Cloudworks, an innovative and agile cloud consulting company with offices in Dubai, Riyadh and Mumbai that works on business-critical digital projects for large companies. Its 30 experts are experienced in CRM, sales and marketing automation, process re-engineering...
