AdForum has gathered a diverse jury of more than 200 creatives, strategists, consultants and journalists (from more than 50 countries) for an online competition conceived and launched in only two months. Additional jurors are expected to come on board before judging starts on June 16. The AdForum PHNX Tribute is...
Golin was named “Global Agency of the Year 2020” by PRWeek at the virtual awards held in May 2020. The recognition, which Golin received in both 2019 and 2020, is a testament to the successful outcome of the agency’s commitment to reclaim the core of Public Relations, with relevance, progressive...
MBC GROUP, the MENA region’s largest and leading media company, has appointed George Ghorra as Chief Operating Officer (COO) of MBC Studios, its in-house premium content production arm. In his new role, Ghorra will oversee all operational and financial functions of MBC Studios, as it undergoes its steady expansion in...
Emaar Chairman Mohamed Alabbar tells retailers to “be bold” as the UAE gradually comes out of the COVID-19 crisis. In a special virtual conference call with over nine retailers on Sunday hosted by Mohamed Alabbar, the Emaar chairman outlined the group’s outlook for the months ahead and the steps being...
Sunil John, founder of regional public relations agency ASDA’A BCW and President of BCW Middle East, has been named ‘Best PR Professional in the Middle East’ in the PRWeek Global Awards 2020. This latest individual award for John from the global PR industry coincides with the 20th anniversary year of...
Inspiring people to dream of destinations to visit and Travel Tomorrow, when it is safe to do so, is the message behind a newly launched CNN campaign, which was devised for the United Nations World Tourism Organization (UNWTO). The 60 second film, which runs on CNN International takes viewers around the...
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Achieving yet another milestone, MBC Group has entered the Top 20 leaderboard for social media video views, as per Tubular Labs’ latest released results for the month of April 2020. According to the just released report, MBC Group has achieved significant growth compared to the month of March 2020, jumping 13 positions, from number 32 to...
Ali Jaber, the well-known TV personality and media figure, has filmed a heartfelt video that’s gone viral as he thanks the female Lebanese winner of the DAISY Award for Extraordinary Nurses, who is fighting the COVID-19 outbreak with her colleagues. The video was filmed via celebrity-fan platform Oulo.com, where people can request...
STARZPLAY, the region’s leading subscription video on demand service, has partnered with Zain, the pioneer in mobile communications and data services in the Middle East and North Africa (MENA), to offer even easier payment options for existing and would-be subscribers. STARZPLAY will accelerate customer acquisition through Direct Carrier Billing (DCB)...
BizX CEO Bob Bagga appeared as the guest expert on Tariq Qureishi’s Xponential Talks webinar series on Monday 18th May, to address approximately 100 business leaders across the Middle East on how barter or value exchange can be leveraged to help businesses survive and thrive during the current COVID-19 crisis. ...
Procter & Gamble (P&G) is stepping up as a Force for Good and announced a series of holistic, inclusive and far-reaching initiatives aimed at protecting everyday heroes in the Kingdom of Saudi Arabia and across the GCC, providing support for communities, relief agencies and their employees as part of their...
Economic distress and social discontent will rise over the next 18 months unless world leaders, businesses and policy-makers work together to manage the fallout of the pandemic. As economies restart, there is an opportunity to embed greater societal equality and sustainability into the recovery, which would unleash a new era...
In periods when the economic outlook is uncertain, investors should prioritize rebalancing. Although it is difficult to predict what the global pandemic will really hold for different asset classes, leading finance expert Saikat Kumar underscored that rethinking one’s asset allocation strategy amidst the current market turmoil has never been more important....
Vatika, the hair care brand in the Middle East, has launched a campaign to encourage all to be positive and make the most out of their home quarantine. Vatika’s #InspiredByNature campaign suggests fun things that everyone can do at home and, it is centered around borrowing ideas from nature to...
In line with the BMW brand’s major expansion and involvement in the world of computer, online and simulation games, BMW Group Middle East has announced the launch of its local initiative, 'Battle of The Gamers eSport tournament'. This unique project is the first of its kind across the BMW Group...
