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In Brief

Art & Design

News

Epica Awards announces its 2022 shortlisted entries Image

Events

Epica Awards announces its 2022 shortlisted entries

ArabAd's staff 24 Nov, 2022

New and innovative HSBC campaign by Wunderman Thompson UK reveals the real faces of fraudsters Image

Advertising

New and innovative HSBC campaign by Wunderman Thompson UK reveals the real faces of fraudsters

ArabAd's staff 21 Nov, 2022

Publicis Groupe amasses 61 MENA Effies setting a new record Image

Events

Publicis Groupe amasses 61 MENA Effies setting a new record

Three Dubai-based Colombian creatives shine at El Ojo de Iberoamerica Festival Image

Events

Three Dubai-based Colombian creatives shine at El Ojo de Iberoamerica Festival

ArabAd's staff 20 Nov, 2022

electriclime° and Wunderman Thompson Dubai unveil an exciting musical piece for Dubai Tourism Image

Advertising

electriclime° and Wunderman Thompson Dubai unveil an exciting musical piece for Dubai Tourism

ArabAd's staff 20 Nov, 2022

David’s rebrand honors its decade anniversary Image

Branding

David’s rebrand honors its decade anniversary

ArabAd's staff 20 Nov, 2022

Branding

Starbucks' Ready-to-Drink portfolio gets a refreshed design and new uplifting brand campaign by Landor & Fitch

Starring Raha Moharrak, new adidas ‘United by Summits’ campaign addresses women empowerment Image

Advertising

Starring Raha Moharrak, new adidas ‘United by Summits’ campaign addresses women empowerment

ArabAd's staff 16 Nov, 2022

IMPACT BBDO earns MENA Regional Agency of The Year title at LIA 2022 Image

Events

IMPACT BBDO earns MENA Regional Agency of The Year title at LIA 2022

Global economic outlook expected to impact 2023 business plans for 95% of marketers worldwide Image

Advertising

Global economic outlook expected to impact 2023 business plans for 95% of marketers worldwide

'Relationships matter' asserts Cresta with its 2022 overall winners Image

Events

'Relationships matter' asserts Cresta with its 2022 overall winners

Listerine enters the metaverse with 'Breathcalypse' campaign to fight off bad breath Image

Advertising

Listerine enters the metaverse with 'Breathcalypse' campaign to fight off bad breath

ArabAd's staff 1 Nov, 2022

HEINZ’s spooky campaign ‘for a 100% Natural Halloween’ Image

Advertising

HEINZ’s spooky campaign ‘for a 100% Natural Halloween’

ArabAd's staff 31 Oct, 2022

Inactive users, Poor Retention and Lost Potential Revenue — Remarketing can solve these mobile app woes Image

Tech/Digital/AI

Inactive users, Poor Retention and Lost Potential Revenue — Remarketing can solve these mobile app woes

Paul Wright 25 Oct, 2022

From birth pangs to maturity in the MENA ad industry - Ramzi Raad’s ‘The Story of Advertising in the Middle East’ affords readers a behind-the-scenes look Image

Advertising

From birth pangs to maturity in the MENA ad industry - Ramzi Raad’s ‘The Story of Advertising in the Middle East’ affords readers a behind-the-scenes look

Ghada Azzi 25 Oct, 2022