News
1 Silver and 3 Bronze Pencils for UAE in The One Show 2026
by ArabAd's staff
May 15, 2026
The One Club for
Creativity announced the winners of its
coveted 2026 One Show Pencil and
Merit awards from 57 countries, including five Golds from agencies and brands
in the Middle East & Africa.
Announcement of Pencil and Merit winners was made in advance of today night’s conclusion of Creative Week 2026 at The One Show 2026 gala awards ceremony in New York hosted by comedian and actor Leslie Jones, where Best of Show, Best of Discipline, special awards, and “of the Year” honors will be unveiled.
Accenture Song South Africa Cape Town led the way in the region with three Gold Pencils, all working with Accenture Song for “The Philipstown WireCar Grand Prix” on behalf of The Philipstown WireCar Foundation.
Other Gold winners in the region were Promise Johannesburg “Unwanted Sites” for AfriSam in The Indies, Print & Out of Home, and Synthesis Agency Tashkent with Khabi Media Tashkent “Weight of Pain” for National Agency for Social Protection in Moving Image Craft & Production, Cinematography - Single.
Agencies, studios, and brands in Middle East & Africa were awarded five Gold Pencils, seven Silver, 12 Bronze, and 41 Merits this year.
The One Show 2026 Pencil winners from the UAE are as follows.
United Arab Emirates
Silver
- Impact BBDO Dubai with Shiny Toy Guns Karachi and Karma KollectiveKarachi “Child Wedding Cards” for UN Women in Creative Effectiveness, Creative Effectiveness - Non-Profit Organizations/Charities/Education/Government
Bronze
- Leo UAE Dubai “Taste The Familiar” for McDonald’s in Design in Advertising, Craft – Photography
- Memac Ogilvy UAE Dubai with WPP Media Essencemediacom Dubai and Melt Studio Dubai “IKEA Phone Sleep Collection” for Al-Futtaim IKEA in Health & Wellness, Online & Mobile
- Saatchi & Saatchi UAE Dubai with Zenith Middle East Dubai and Prodigious Middle East Dubai “Ruby Blooms” for NANA in Health & Wellness, Community-Driven Campaigns
A showcase of all 2026 One Show Pencil and Merits winners can be viewed here.
Entries were received from 69 countries this year. The esteemed 2026 One Show global jury awarded agencies, studios, brands, production companies, and designers in 57 countries with 132 Gold Pencils, 162 Silvers, 296 Bronze, and 747 Merits.
The One Show 2025 Global Creative Rankings will be announced on May 18, 2026.
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