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Muscat Media Group Appoints Arabian Media Company as Exclusive Media Representative

by ArabAd's staff

November 18, 2025

Muscat Media Group (MMG), Oman’s leading multimedia powerhouse, has announced the appointment of Choueiri Group’s Arabian Media Company (AMC) as its exclusive media representative, effective November 1, 2025.

The strategic partnership unites two of the Middle East’s most influential media organisations  combining MMG’s trusted audience reach and rich content heritage with AMC’s market-leading expertise in integrated media solutions. The collaboration will enable advertisers to access a comprehensive range of print, radio, and digital platforms to reach Oman’s dynamic and diverse audience base.


A Partnership to Redefine Media Innovation in Oman

Mohamed Issa Al Zadjali, Chairman, Muscat Media Group said,“At Muscat Media Group, our mission has always been to inform, inspire, and connect communities across Oman. Partnering with Arabian Media Company and Choueiri Group marks an exciting new chapter, one that empowers us to deliver greater value to advertisers and audiences through innovative, integrated media solutions. We look forward to building on our legacy and driving impactful growth together.”

“We are honored to partner with Muscat Media Group, a true pioneer in Omani media,” said Pierre Choueiri, Chairman and CEO of Choueiri Group. “This exclusive agreement reflects our commitment to delivering exceptional value and results for our clients, empowering them to connect with audiences across Oman through the country’s most trusted and far-reaching media brands. Together, we are setting a new benchmark for integrated media solutions in the region.”

Under this agreement, Arabian Media Company will exclusively manage the advertising representation for Muscat Media Group’s full media portfolio, including:


  • Print & Digital Publications: Times of Oman, Al Shabiba, and Hounna.
  • Radio Stations: TFM and Shabiba FM, along with their online and social media extensions across Instagram, Facebook, X, and YouTube.
  • Digital Innovation Platform: Eshhar – Oman’s first electronic flyer distribution platform.