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In Brief

Art & Design

Artificial Intelligence

$TBWA\RAAD and Core42 join forces to enhance creative expression in the Arab world through AI innovation Image$

In Brief

TBWA\RAAD and Core42 join forces to enhance creative expression in the Arab world through AI innovation

BPG to double down on investment in AI tools Image

In Brief

BPG to double down on investment in AI tools

Swedish insurance company introduces Laika 13, the world's first AI teenager, created for mental health education Image

Ads of the Week

Swedish insurance company introduces Laika 13, the world's first AI teenager, created for mental health education

ArabAd's staff 12 Oct, 2023

Adobe and Havas expand partnership to supercharge content supply chains with Adobe Firefly Image

In Brief

Adobe and Havas expand partnership to supercharge content supply chains with Adobe Firefly

The Impact of AI-Generated Content on SEO: Does it Really Work? Image

Tech/Digital/AI

The Impact of AI-Generated Content on SEO: Does it Really Work?

Kenan Baki, Serviceplan ME 5 Oct, 2023

The Future of Work in the Age of AI Image

Tech/Digital/AI

The Future of Work in the Age of AI

Karl Escritt, Like Digital & Partners 4 Oct, 2023

Wunderman Thompson introduces Reveal, an AI creative testing solution Image

In Brief

Wunderman Thompson introduces Reveal, an AI creative testing solution

UM Turkey creates groundbreaking global-first AI app for MediaMarkt Image

In Brief

UM Turkey creates groundbreaking global-first AI app for MediaMarkt

Zoom introduces its generative AI digital assistant Image

In Brief

Zoom introduces its generative AI digital assistant

Ad industry and the rise of the machines Image

Advertising

Ad industry and the rise of the machines

Iain Akerman 28 Aug, 2023

Child Welfare Organization demands clear AI labeling is applied on content Image

In Brief

Child Welfare Organization demands clear AI labeling is applied on content

Will advertising’s glorification of AI ruin GenZ’s mental health? Image

Tech/Digital/AI

Will advertising’s glorification of AI ruin GenZ’s mental health?

Sensitive data is being shared to ChatGPT every hour of the working day, finds Netskope research Image

In Brief

Sensitive data is being shared to ChatGPT every hour of the working day, finds Netskope research

ChatGPT and Bard Plugins — New revenue stream for eCommerce brands is the next opportunity for marketing measurement Image

Tech/Digital/AI

ChatGPT and Bard Plugins — New revenue stream for eCommerce brands is the next opportunity for marketing measurement

Sue Azari 10 Jul, 2023

New study maps MENA’s tech sector Image

In Brief

New study maps MENA’s tech sector