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In Brief

Art & Design

Digital

Publicis Groupe ME and Altibbi Partner to Redefine Healthcare Marketing for Arabic Audiences Image

News

Publicis Groupe ME and Altibbi Partner to Redefine Healthcare Marketing for Arabic Audiences

Gaya Salam 31 Oct, 2025

noknok Launches Lebanon’s First “Everything App” Image

News

noknok Launches Lebanon’s First “Everything App”

Ghada Azzi 10 Oct, 2025

From Omnicom to Publicis: Chris Solomi Takes the Digital Helm Image

News

From Omnicom to Publicis: Chris Solomi Takes the Digital Helm

Gaya Salam 15 Oct, 2025

Publicis Groupe Middle East Buys Chain Reaction to Strengthen Performance Marketing in UAE and KSA Image

News

Publicis Groupe Middle East Buys Chain Reaction to Strengthen Performance Marketing in UAE and KSA

Gaya Salam 24 Sep, 2025

Beyond the Data: Why Context, Timing, and Clarity Still Win Image

Tech/Digital/AI

Beyond the Data: Why Context, Timing, and Clarity Still Win

Danny Mendonca, Toluna 9 Jun, 2025

From Target to Tactician: How Businesses Can Outsmart Ad Fraud in the AI Era Image

Tech/Digital/AI

From Target to Tactician: How Businesses Can Outsmart Ad Fraud in the AI Era

Paul Wright, AppsFlyer 8 Jun, 2025

Metaverse gaming about to hit a record high Image

In Brief

Metaverse gaming about to hit a record high

ArabAd's staff 24 Mar, 2025

Arla Foods’ in-house digital team leveraged retail transaction data through data collaboration Image

In Brief

Arla Foods’ in-house digital team leveraged retail transaction data through data collaboration

ArabAd's staff 23 Mar, 2025

New interactive ad format introduced by Tarek Nour Group set to change the VOD experience Image

Tech/Digital/AI

New interactive ad format introduced by Tarek Nour Group set to change the VOD experience

Ghada Azzi 12 Mar, 2025

AI Assistants in Research: Friend or Foe? Image

Tech/Digital/AI

AI Assistants in Research: Friend or Foe?

Influencers see Alexa+ as game-changer in personalized AI experiences, reveals GlobalData Image

Tech/Digital/AI

Influencers see Alexa+ as game-changer in personalized AI experiences, reveals GlobalData

ArabAd's staff 9 Mar, 2025

Publicis Media ME and Landmark Reach join forces to take shopping experiences to the next level Image

In Brief

Publicis Media ME and Landmark Reach join forces to take shopping experiences to the next level

ArabAd's staff 26 Feb, 2025

41% growth in crypto app installs across UAE in 2024, AppsFlyer reports Image

In Brief

41% growth in crypto app installs across UAE in 2024, AppsFlyer reports

ArabAd's staff 24 Feb, 2025

Manchester City signs Publicis Sapient as official digital business partner Image

In Brief

Manchester City signs Publicis Sapient as official digital business partner

ArabAd's staff 22 Feb, 2025

On the Abdul Latif Jameel Motors Toyota's campaign win or how smart SEO fueled by insight-driven creativity can outperform even the biggest budgets Image

Ads of the Week

On the Abdul Latif Jameel Motors Toyota's campaign win or how smart SEO fueled by insight-driven creativity can outperform even the biggest budgets

ArabAd's staff 5 Feb, 2025