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In Brief

Art & Design

Gaming

Saudi Arabia’s Gen Z are redefining the future of sport and entertainment, new report reveals Image

Studies/Reports

Saudi Arabia’s Gen Z are redefining the future of sport and entertainment, new report reveals

ArabAd's staff 28 Apr, 2026

Brazil, the Philippines, and Turkey Top Global Gaming Time Rankings Image

News

Brazil, the Philippines, and Turkey Top Global Gaming Time Rankings

Gaya Salam 29 Oct, 2025

Metaverse gaming about to hit a record high Image

In Brief

Metaverse gaming about to hit a record high

ArabAd's staff 24 Mar, 2025

A Love Letter to Arab Heritage from Essence Adverts Image

Ads of the Week

A Love Letter to Arab Heritage from Essence Adverts

ArabAd's staff 16 Feb, 2025

TradeMania or when trading becomes a game Image

Tech/Digital/AI

TradeMania or when trading becomes a game

ArabAd's staff 4 Feb, 2025

$Gamers can now negotiate their survival with fried chicken in a bold, first-of-its-kind KFC campaign by TBWA\RAAD Image$

In Brief

Gamers can now negotiate their survival with fried chicken in a bold, first-of-its-kind KFC campaign by TBWA\RAAD

ArabAd's staff 28 Jan, 2025

Increase in app install ad spend, reveals AppsFlyer’s 17th Performance Index Image

In Brief

Increase in app install ad spend, reveals AppsFlyer’s 17th Performance Index

New campaign by VML Riyadh promising no gamer is left behind with stcplay Image

Advertising

New campaign by VML Riyadh promising no gamer is left behind with stcplay

ArabAd's staff 15 Oct, 2024

Teemu Koski elevated to Chief Growth Officer role at YaLLa Esports Image

In Brief

Teemu Koski elevated to Chief Growth Officer role at YaLLa Esports

ArabAd's staff 10 Oct, 2024

Game Jam Event: a celebration of the UAE's innovative spirit Image

In Brief

Game Jam Event: a celebration of the UAE's innovative spirit

ArabAd's staff 9 Oct, 2024

Cartoon Network MENA Teams Up with Roblox YouTuber Rawaf Image

In Brief

Cartoon Network MENA Teams Up with Roblox YouTuber Rawaf

ArabAd's staff 4 Oct, 2024

Unique collaboration between Hyperfusion and The Game Company to enhance in-game performance Image

In Brief

Unique collaboration between Hyperfusion and The Game Company to enhance in-game performance

ArabAd's staff 17 Sep, 2024

AppsFlyer investigates shifts behind mobile gaming's modest growth Image

Tech/Digital/AI

AppsFlyer investigates shifts behind mobile gaming's modest growth

Gaming worth $184bn globally yet in-game advertising spend remains low Image

In Brief

Gaming worth $184bn globally yet in-game advertising spend remains low

KFC to empower Saudi female gamers with 'The Original Gamechangers' Image

Ads of the Week

KFC to empower Saudi female gamers with 'The Original Gamechangers'

ArabAd's staff 5 Jul, 2024