Ipsos

Advertising

Ramadan in Numbers: Unpacking Key Viewership, Streaming and Advertising Insights

Elie Aoun 10 Apr, 2024

In Brief

Elie Aoun steps down after nearly three decades with Ipsos

5 Feb, 2024

In Brief

New study shows the impact of emotional resonance on consumer behavior

23 Aug, 2023

In Brief

‘Augmentality Shift’ report by Snap and Ipsos unlocks AR true potential and shifting perceptions in UAE, KSA

17 Oct, 2022

Advertising

MENA advertising expenditure dissected and analysed by Elie Aoun, CEO of IPSOS Media MEA

Elie Aoun 27 Jun, 2022

In Brief

Advertising Business Group appoints Ipsos as partner for the UAE Cross Media Measurement Project

25 May, 2022

In Brief

Which Lebanese program made it to the TOP 15 ranking this week?

23 Mar, 2021

Advertising

What are the new online, offline campaigns launched in MENA this past week (28 February – 06 March 2021)?

16 Mar, 2021

In Brief

What are the most watched programs on Lebanese TV during the first week of March?

9 Mar, 2021

Advertising

Tracking All New Online, Offline Campaigns in the MENA Region during 21-27 February 2021

9 Mar, 2021

Advertising

Who’s running this week? New Online, Offline Campaigns in MENA Monitored

4 Mar, 2021

In Brief

The Top 15 Programs on Lebanese TV

1 Mar, 2021

In Brief

Which Lebanese TV show topped the ranking this past week?

23 Feb, 2021

Tech/Digital/AI

Emerging Trends Shaping the Future of Brands in Saudi Arabia

21 Feb, 2021

In Brief

Which Lebanese TV Show is attracting the highest audience? Here is the Top 15

ArabAd's staff 16 Feb, 2021