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In Brief

Art & Design

Advertising

Athar Festival 2025 Returns with Expanded Line-Up, New Hubs and Global Names Image

Awards

Athar Festival 2025 Returns with Expanded Line-Up, New Hubs and Global Names

Ghada Azzi 9 Sep, 2025

Impact BBDO’s PromptZero Tackles AI’s Energy Waste Image

Campaigns

Impact BBDO’s PromptZero Tackles AI’s Energy Waste

Ghada Azzi 27 Aug, 2025

OLX Lebanon Lets Users Decide—and They Chose Loyalty Image

Advertising

OLX Lebanon Lets Users Decide—and They Chose Loyalty

Ghada Azzi 31 Jul, 2025

The One Club Opens Global Nominations for 2026 Creative Hall of Fame Image

News

The One Club Opens Global Nominations for 2026 Creative Hall of Fame

ArabAd's staff 1 Jul, 2025

Riebal Hmaydan: 'Saudi Arabia: a mature market brimming with talent' Image

Interviews

Riebal Hmaydan: 'Saudi Arabia: a mature market brimming with talent'

Memac Ogilvy's Red Academy brings industry expertise to AUB students through specialized workshops Image

In Brief

Memac Ogilvy's Red Academy brings industry expertise to AUB students through specialized workshops

First-ever PHNX trophy promotes creativity and sustainability in awards Image

In Brief

First-ever PHNX trophy promotes creativity and sustainability in awards

Ghada Azzi 25 Mar, 2025

WARC unveils its Media 100 Rankings featuring most awarded campaigns and companies Image

Media

WARC unveils its Media 100 Rankings featuring most awarded campaigns and companies

Arla Foods’ in-house digital team leveraged retail transaction data through data collaboration Image

In Brief

Arla Foods’ in-house digital team leveraged retail transaction data through data collaboration

ArabAd's staff 23 Mar, 2025

A new chapter in Toyota's Ramadan storytelling takes audiences to Abha's cultural heart in latest campaign by Serviceplan Arabia Image

Ads of the Week

A new chapter in Toyota's Ramadan storytelling takes audiences to Abha's cultural heart in latest campaign by Serviceplan Arabia

ArabAd's staff 23 Mar, 2025

Pickl launches first regional Ramadan campaign focused on community giving Image

Campaigns

Pickl launches first regional Ramadan campaign focused on community giving

ArabAd's staff 18 Mar, 2025

AME unveils the AME WE Champion Award to honor women’s impact in advertising effectiveness Image

In Brief

AME unveils the AME WE Champion Award to honor women’s impact in advertising effectiveness

ArabAd's staff 14 Mar, 2025

When a scent captures attention and forges a lasting bond, it has to be Comfort.. and PIMO Image

Campaigns

When a scent captures attention and forges a lasting bond, it has to be Comfort.. and PIMO

ArabAd's staff 14 Mar, 2025

From Cookies to Collaboration: RMNs are the new gold standard in advertising Image

Tech/Digital/AI

From Cookies to Collaboration: RMNs are the new gold standard in advertising

Paul Wright, AppsFlyer 10 Mar, 2025

UAE’s first drinkable billboard unveiled for Ramadan Image

Media

UAE’s first drinkable billboard unveiled for Ramadan

Gaya Salam 10 Mar, 2025