Entertainment

In Brief

New study shows the impact of emotional resonance on consumer behavior

23 Aug, 2023

In Brief

TikTok redefines the entertainment landscape through gaming

1 Aug, 2023

In Brief

TikTok unveils its Gaming Trend Report 2023 for METAP

18 Jul, 2023

Advertising

Are you not entertained?

Annie Arsane, TikTok 3 Jul, 2023

In Brief

Volkswagen and hit show Carpool Karaoke Arabia extend partnership

20 May, 2023

In Brief

MBC launches 'Million Dollar Land', a reality TV show from the heart of NEOM

3 May, 2023

In Brief

MBC GROUP launches MBC ANIME with TOKYOPOP

29 Mar, 2023

In Brief

MBC GROUP extends licensing deal with NBCUniversal

19 Mar, 2023

Tech/Digital/AI

Sony MEA identifies key trends set to dominate the digital landscape in 2023

20 Feb, 2023

In Brief

Ceer, Saudi Arabia's first EV brand, launches in spectacular style

24 Nov, 2022

In Brief

Al Arabiya News Network & MBC Media Solution launch new digital content brand ‘Akthar’

10 Nov, 2022

In Brief

MBC GROUP partners up with Turkish production houses Medyapim and Ay Yapim

19 Oct, 2022

In Brief

Empire Entertainment and BG Film set to bring Turkish movies to the MENA region  

13 Sep, 2022

In Brief

DEF 2022 set to cement Dubai’s position as a year-round global hub for esports and gaming

31 Aug, 2022

In Brief

Entertainment and Media will be the leading sector for DOOH advertising over the next 12 months, study shows

27 Jun, 2022