Starting from September 15th the world’s first #PitchUpInTheSky is inviting budding entrepreneurs from the Middle East, Europe and Africa to create an innovative business pitch through a 60 second video on TikTok, with a mission to inspire creativity and bring joy, using the hashtag #PitchUpInTheSky to impress a global panel...
Staying safe online is increasingly important and today, as part of its ongoing commitment to its community and to promoting a positive and safe environment, TikTok has launched an innovative new safety initiative. The “Safety Ambassador” program will feature content crafted by some of the region’s most loved personalities and...
Dubai-based start-up, KF Solutions, has announced the launch of Kundera, a unique mobile application developed in the United Arab Emirates that will enable individuals and businesses to research and generate articles in minutes to improve productivity and increase efficiency. The mobile app and web platform for enterprise, was launched today...
Ogilvy has become the first agency brand to reach an impressive social media milestone: one million followers on LinkedIn. The agency network’s one million LinkedIn followers come from across the globe and the business spectrum. The top five nations represented in Ogilvy’s LinkedIn community are the United States, India,...
Snap Inc. appoints Jake Thomas as Head of the UAE. This comes as the company rapidly expands its local partner ecosystem and seeks to deliver more opportunities to consumers and brands than ever before. Since Snap launched its regional headquarters in Dubai, UAE, in early 2017, the UAE has been a...
MBC Group has announced that the company has ended its five-year advertisement contract with Arabian Media Services, a Choueiri Group company. Instead, MBC will launch ‘MBC Media Services’, an in-house commercial advertising and sales unit in partnership with Engineer Holding Group (EHG). EHG is a media and investment group, which...
Facebook Inc. has launched #LoveLocal – a new initiative that is being launched across the Facebook family of apps including Facebook, Instagram, Messenger, WhatsApp-- to support local small and medium businesses (SMBs) in the Middle East and North Africa region, which have been among the hardest hit during the COVID-19...
As part of an expanded partnership with Facebook, German becomes the 16th language in which AFP compiles fact check articles and publishes them on the multilingual website AFP Fact Check. “This project is another major step forward for our international fact-checking network. It consolidates the agency’s efforts in fighting...
Visa Inc. has unveiled a partnership with iconic former footballer Didier Drogba for its ‘Where You Shop Matters’ initiative, that is championing and supporting small businesses (SMBs) around the world while encouraging people to shop local. As the Official Payment Services Partner for Africa Cup of Nations (AFCON) 2021, Visa and...
Following the dramatic event of Beirut Port blast on August 4, which saw a city totally devastated, the President of the Holy Spirit University of Kaslik (USEK), Reverend Father Talal Hachem, announced that the University will be offering 200 full scholarships to the students whose families have been affected by...
MBC GROUP, the largest and leading media company in the Middle East & North Africa (MENA), announced a new licensing partnership with iwonder, Asia-Pacific’s fast-growing subscription video on demand (SVOD) platform dedicated to documentaries and current affairs. The new licensing deal brings over 100 hours of top factual films and...
On April 8, 2019, Philip Morris International (PMI) made a pledge to the world: PMI was going smoke-free. It made a public plea to “smokers, nonsmokers, regulators and agents of change” to help “remove smoke from our world.” And so it launched an unlikely campaign. Instead of advertising cigarettes, it...
As one of Amazon's strongest-growing business segments, Amazon Web Services, also known as AWS, has witnessed a surge in revenue over the years. According to data presented by BuyShares.co.nz, the revenue of the leading cloud services platform worldwide hit $10.8bn in the second quarter of 2020, a 29% jump year-on-year....
COVID-19 has drastically changed the landscape for businesses across all industries, forcing immediate changes – but ones that will have long-term consequences. In the newest report by Lux Research, “The Impact of COVID-19 on Tech Innovation,” Lux outlines five key trends that will define how the world beyond the pandemic...
Ericsson is officially launching its annual Ericsson Innovation Awards (EIA) 2020, a global competition that offers university students around the world the chance to develop new, innovative ideas with support from Ericsson experts. The theme in 2020 is “Reclaim the future,” which centers on addressing current and future climate challenges...
