Rotana Audio Visual, one of the leading production companies in the Kingdom of Saudi Arabia and the Arab world, has appointed Digital Media Services (DMS) - Saudi Arabia, a Choueiri Group company, to handle the exclusive, advertising sales for “Rotana Audio and Video” and “Rotana FM” in the Middle East...
One of the largest creative festivals in Europe – White Square international advertising festival that is scheduled on June 9-11– invites representatives of communication and marketing industry to evaluate the recent year from a creativity point of view and submit their entries into MARKETING AND MARKETING EFFECTIVENESS contest. Every year,...
Every week ArabAd in collaboration with Ipsos will share the TOP 15 TV PROGRAMS running on Lebanese local stations (namely Tele Liban, LBCI, Al Jadeed, MTV, OTV, Manar, NBN, Future TV, LB2), which are attracting the highest audience--a ranking based on the total number of the target audience (viewers counted...
Brand New Galaxy (BNG), the international marketing & technology holding, has entered into a strategic partnership with one of the most influential marketing and communications network in the world – MDC Partners. “The partnership between Brand New Galaxy & MDC Partners positions us strongly to deliver on our ambition of...
The Middle East Communications Network (MCN) announces Karim Slim as the new Regional Managing Director of MRM (MENAT), effective March 2021. Karim will be moving from MRM UK where he is currently Global Managing Partner and Head of International Accounts. In his role at MRM UK, Karim leads a large...
GoDaddy Inc., the company that empowers everyday entrepreneurs around the world, announced the introduction of a free online training course titled ‘Start and Grow Online with GoDaddy’ designed to help entrepreneurs take their businesses online. The company is partnering with Startups Without Borders, an entrepreneurship support and resource hub/network, to...
Twelve months on since its relaunch, Shahid VIP – the premium, subscription-based service of Shahid – announces a record year, celebrating a plethora of achievements for the homegrown service. Part of MBC GROUP, Shahid is a leading Arabic streaming platform, home to highly rated original productions from the Arab world,...
Trenta for Art Production and Distribution, the owners of Egypt’s Al-Nahar TV Network have appointed Choueiri Group’s “C-Media” as the Exclusive Media Representatives for Al-Nahar TV (General Entertainment Channel) and Al-Nahar Drama (Series Channel). The tie-up, which comes into effect as of January 2021, grants C-Media the exclusive rights for...
Abu Dhabi Media Company has appointed MediaSat, a Choueiri Group company, to handle the exclusive, advertising sales for its general entertainment TV channels, radio, digital and publishing, across the MENA region and beyond. The long-term agreement will strengthen Abu Dhabi Media’s position as a leading media player, providing wider reach...
WPP and TikTok, announced an innovative global partnership to enable WPP agencies and clients to tap into the culture-shaping impact and reach of the platform. The partnership allows WPP clients to benefit from unique access and capabilities on the TikTok platform. Recognizing the significant opportunities for brands that both short-form...
Edelman is merging its Middle East and African businesses into one working body, and is looking to expand into West Africa. As part of the merger, Edelman Middle East CEO Omar Qirem becomes the chief strategic officer for the Middle East and Africa, while Edelman Africa CEO Jordan Rittenberry is...
Omnicom Media Group MENA has appointed Luca Allam as its new Chief Executive Officer for the award-winning agency, PHD, effective as of February 1, 2021. Most recently, Allam held the role of Managing Director for PHD UAE and was responsible for business growth and further developing the strategic product. In...
Electra, the fully integrated solutions provider and production house for events, exhibitions, and environments in the Middle East, has appointed Benoit Honnart as its new Chief Executive Officer. Benoit Honnart, who has been serving as COO of the company since 2019, takes over the reins for the region’s operations from...
Ogilvy announces that David Fox will assume the role of the Chief Executive Officer for Memac Ogilvy in the Middle East and North Africa (MENA) region, effective March 1, 2021. Based in Dubai Fox will lead the creative and strategic regional agency powerhouse that counts 11 agencies in 9 countries....
Consumers turned to digital platforms for their fitness needs driving remarkable growth in the industry in 2020. According to the research data analyzed and published by Comprar Acciones, worldwide consumer spend on health and fitness apps grew by 49.7% in 2020. Moreover, based on a Washington Post report, 2.5 billion...
