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In Brief

Art & Design

News

Why presentation pays off – how a well-designed user interface and experience help your website’s overall ranking Image

Tech/Digital/AI

Why presentation pays off – how a well-designed user interface and experience help your website’s overall ranking

Mahmoud Alhamed, Serviceplan Group ME 16 Aug, 2023

The UAE dominates NYF AME Awards with impressive trophy tally Image

Events

The UAE dominates NYF AME Awards with impressive trophy tally

FP7McCann's 'Wall Street Balls' wins Genius 100 Idea of the Year at New York Festivals Genius 100 Awards Image

Events

FP7McCann's 'Wall Street Balls' wins Genius 100 Idea of the Year at New York Festivals Genius 100 Awards

ArabAd's staff 10 Aug, 2023

Azhar Siddiqui: ‘Dubai, a market that inspires innovation and collaboration’ Image

Advertising

Azhar Siddiqui: ‘Dubai, a market that inspires innovation and collaboration’

Pizza Hut's 'My Box' campaign by Publicis ME invites customers to set their own terms & conditions Image

Advertising

Pizza Hut's 'My Box' campaign by Publicis ME invites customers to set their own terms & conditions

Snap’s ‘Lens Creator Rewards’: a wonderful opportunity for AR Creators Image

Tech/Digital/AI

Snap’s ‘Lens Creator Rewards’: a wonderful opportunity for AR Creators

WPP honored with three New York Festivals Advertising Industry Awards Image

Events

WPP honored with three New York Festivals Advertising Industry Awards

Branding

Heineken and Moët & Chandon are world most valuable brands as per Brand Finance 2023 ranking

Tech/Digital/AI

TikTok users set to hit 955 million users globally by 2025

Avishesha Bhojani: 'We call our current phase of growth, BPG 3.0.' Image

Advertising

Avishesha Bhojani: 'We call our current phase of growth, BPG 3.0.'

Ghada Azzi 30 Jul, 2023

Data-driven advertising key to reaching back-to-school shoppers in the UAE Image

Tech/Digital/AI

Data-driven advertising key to reaching back-to-school shoppers in the UAE

Terry Kane 27 Jul, 2023

The UAE leads NYF AME Awards 2023 shortlist Image

Events

The UAE leads NYF AME Awards 2023 shortlist

Lebanon's Ministry of Telecommunications and Information embark Lebanese on a journey of meaningful conversation through 'Khalina Nethawar' campaign Image

Advertising

Lebanon's Ministry of Telecommunications and Information embark Lebanese on a journey of meaningful conversation through 'Khalina Nethawar' campaign

ArabAd's staff 25 Jul, 2023

How to write an influencer brief to get the worst ad integration for your product (Get the influencer brief template to avoid failure) Image

Tech/Digital/AI

How to write an influencer brief to get the worst ad integration for your product (Get the influencer brief template to avoid failure)

Pavel Beinia 25 Jul, 2023

Hubert Boulos: ‘Advertising in Dubai has increasingly become transactional and short term’ Image

Advertising

Hubert Boulos: ‘Advertising in Dubai has increasingly become transactional and short term’

Ghada Azzi 24 Jul, 2023