News

Tech/Digital/AI

Leveraging audience segmentation in CTV sports advertising

Gagan Uppal, Xapads MENA 2 Jul, 2024

Events

Tahaab Rais: ‘I’d love to see award shows where consumers judge us’

Ghada Azzi 27 Jun, 2024

Events

Riccardo Fregoso: ‘The benefits of award shows are indirect and intangible’

Ghada Azzi 26 Jun, 2024

Events

Cannes Lions 2024: The Middle East brings home a total of 24 Lions including one Grand Prix

ArabAd's staff 25 Jun, 2024

Tech/Digital/AI

How AI is Changing the Marketing and Advertising Industry—for Better or Worse

Ghassan Younis 25 Jun, 2024

Events

Dubai Lynx 2024 and the stars of the show

Iain Akerman 24 Jun, 2024

Events

Gabriel Schmitt: ‘There’s a little bit of a paradox going on in the region’

ArabAd's staff 23 Jun, 2024

Advertising

Alain Khouri, Impact BBDO’s visionary founder, passes away

ArabAd's staff 19 Jun, 2024

Events

Impact BBDO scoops a Grand Prix on day one at Cannes Lions

ArabAd's staff 18 Jun, 2024

Events

Puck’s ‘Selfless Shelves’ shortlisted for prestigious Cannes Lions Titanium Awards

11 Jun, 2024

Events

Three agencies from the Middle East among White Square 2024 winners

ArabAd's staff 11 Jun, 2024

Events

FP7McCann Dubai, MullenLowe MENA, Bigtime Creative among NYF Advertising Awards 2024 winners

ArabAd's staff 9 Jun, 2024

Tech/Digital/AI

WARC highlights e-commerce trends in 'The Future of Digital Commerce' 2024 report

4 Jun, 2024

Events

WARC Awards 2024 MEA winners announced

22 May, 2024

Events

Purpose-driven campaigns dominated the Grand Prix at 2024 AdForum PHNX Awards

ArabAd's staff 21 May, 2024